WestJet and the Missing Children Society of Canada are continuing the search for missing children.

There are over 50,000 reports of missing children in Canada every year. While most of these cases are quickly resolved, many children remain missing. It is for these children and their searching families that MCSC was established in 1986. MCSC is the only non-profit organization in North America that employs an in-house team of retired police detectives to actively investigate cases of missing children. The society also provides emotional support to the families and loved ones of a missing child through their Family and Peer Support program. All of their services are provided free of charge.

Since 2004, WestJet has helped the Missing Children Society of Canada continue the search for missing children by providing gifts of flight to the charity's investigators who travel all over Canada and internationally to the frontlines investigations. WestJet also assists the society by supporting family reunifications – including one such father from Kamloops, BC who was reunited with his missing son in early June 2011 after being apart for seven long years. When WestJet got the call from MCSC to support this family and their reunion, many of our teams moved quickly to assist. Known for being fast-acting and caring, WestJetters worked to ensure that both father and son were reunited and had the best flight experience possible. We wish them many happy years together.

WestJet also commits other resources and volunteers to MCSC each year, such as the organization's annual "Light the Way Home" campaign held every May leading up to National Missing Children's Day on May 25^th.

For more information, visit mcsc.ca.