Che Guevara Souvenirs

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Ernesto "Che" Guevara was an Argentinean doctor who played a pivotal role in the Cuban Revolution in the late 1950s and is a local hero. He wasn't born in Cuba, but you'd never know that judging from the number of times Guevara-themed apparel appears at the markets. His image with the iconic hat and scruffy face shows up on everything from fridge magnets to wallets. Most shops also offer posters and books in Spanish about this iconic Cuban icon.