WestJet Vacations continues to be a fast-growing portion of WestJet’s business. Along with our route expansion, WestJet Vacations added Aruba; Antigua; Costa Rica; Curacao; Manzanillo, Mexico and Kingston, Jamaica, bringing our total Vacations destinations to 52.
Revenue growth was strong year-over-year, especially for travel out of Ontario and Quebec, and profitability continues improving as we focus on lowering our costs.
The expansion of our caring WestJet people and culture into the Vacations market has been recognized by our guests; a survey conducted by Leger Marketing in 2012 found that WestJet Vacations is now Canada’s preferred vacation company. We scored higher than our competitors on guest service, guest satisfaction, overall satisfaction, likelihood to recommend and most trusted company.