Visitors from around the world come to hear the authentic story of the land and connect with the diverse peoples that were here first. Indigenous tourism provides communities with jobs, training and a source of pride in culture. 

In 2019, WestJet partnered with the Indigenous Tourism Association of Canada (ITAC) to support Indigenous culture, history and the health of the overall industry.

WestJet and ITAC are proud to showcase the Indigenous entrepreneurs who are recipients of the 2020 and 2021 grants.

ITAC logo

Acknowledgments across our network

Land acknowledgements serve as a starting point to help us move forward in a spirit of reconciliation with our First Nations, Inuit, and Métis neighbours to broaden our understanding and become better neighbours, ourselves.

Why acknowledge?

Our partners at the Calgary Foundation have shared this video that explains the importance of land acknowledgement.

As an airline, we are privileged to connect with people from across Canada. The relationships we build in the communities we serve are what allows us to keep flying.

We travel in and through the traditional territories of many of Canada’s Indigenous peoples and are beneficiaries of the land that they have acted as steward over for generations. Each of these unique communities, often drawing their personality and culture from the character of the land, brightens our country.