Effective immediately, Jeff Harris will take on the permanent role of Vice-President, WestJet Cargo. Jeff had been serving in the interim position with great success and has been instrumental in leading the ongoing development of WestJet Cargo and expansion of its service offerings. "I am proud to be leading and growing our diverse and talented cargo team as we accelerate towards providing competitive commercial cargo services to Canadians,” said Jeff Harris. “As we look to stimulate Canada’s economic recovery and disrupt the domestic cargo market, WestJet Cargo has an incredibly bright future ahead.” WestJet previously announced the launch of a new dedicated cargo service using 737-800 Boeing Converted Freighters to fulfill the larger-scale needs of Canadian businesses, freight forwarders. WestJet will continue to grow its cargo business as a more substantial division under the WestJet Group.